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The Lifeguard Wealth Blog

Publications, Insights & News




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The Sky Isn’t Falling

From an emotional perspective, steep market declines are difficult to deal with, as we tend to feel the pain of a loss twice as much as we feel the joy from an equal-sized gain (the ratio increases with the size of the investment).

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Putting Panic Into Perspective

As the director of research for Buckingham Strategic Wealth and The BAM Alliance, whenever markets head south for an extended period, the number of calls I get from clients and other advisors jumps. This time is no different.

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